Archive for September, 2009

Hints and Tips for those new to SEO

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As you know, SEO refers to Search Engine Optimisation. It is the process of attracting traffic to your website to ultimately gain you profit. The process can seem a little daunting to newcomers, especially those who don’t come from a technical background.

Before you contact an SEO firm, you can do a bit of research into what your company would like to optimise, including:

• The keywords you want to appear in the search results for, 4-6 are generally focused on.
• Get a good indication of the traffic each word can achieve, this can be done using Google’s keyword tool and will help you pick the best keywords for your campaign. It will also give you an indication of how difficult top rankings will be to attain.
• Look at the trends of your keywords to gauge how they will grow over time. Google Trends and other services can give you an accurate indication of how your keywords have performed over the past few years, and a prediction of how they may fare in the future.

Now you have a good indication of what you want optimising, you can begin to look into other packages which all help with the overall effect of your campaign.

Blogs are one such service that can provide a great way of creating content for your website. This content allows your website to grow and provides useful information to the potential visitors you will gain.

A website redesign is another consideration to keep visitors on your website after the search engines have brought attention to your business. Converting these new visitors you gain through SEO to actual sales is an important factor towards increasing your profits.

Chris Hutchison
SEO Programmer

This SEO news has been brought to you by Just Search; Experts in internet marketing and PPC

Hints and Tips for those new to SEO

The solution you seek can be found here

Hints and Tips for those new to SEO

You really want to know the fastest ways to make money at home? Check This Out

As you know, SEO refers to Search Engine Optimisation. It is the process of attracting traffic to your website to ultimately gain you profit. The process can seem a little daunting to newcomers, especially those who don’t come from a technical background.

Before you contact an SEO firm, you can do a bit of research into what your company would like to optimise, including:

• The keywords you want to appear in the search results for, 4-6 are generally focused on.
• Get a good indication of the traffic each word can achieve, this can be done using Google’s keyword tool and will help you pick the best keywords for your campaign. It will also give you an indication of how difficult top rankings will be to attain.
• Look at the trends of your keywords to gauge how they will grow over time. Google Trends and other services can give you an accurate indication of how your keywords have performed over the past few years, and a prediction of how they may fare in the future.

Now you have a good indication of what you want optimising, you can begin to look into other packages which all help with the overall effect of your campaign.

Blogs are one such service that can provide a great way of creating content for your website. This content allows your website to grow and provides useful information to the potential visitors you will gain.

A website redesign is another consideration to keep visitors on your website after the search engines have brought attention to your business. Converting these new visitors you gain through SEO to actual sales is an important factor towards increasing your profits.

Chris Hutchison
SEO Programmer

This SEO news has been brought to you by Just Search; Experts in internet marketing and PPC

Hints and Tips for those new to SEO

The solution you seek can be found here

What Is Your ‘R’ for ROI in Social Media?

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Each company needs to define its own “return” in their ROI when they implement social media strategies. You can have several reasons you want to implement a social media strategy, those can all be measured as a return. …

What Is Your ‘R’ for ROI in Social Media?

The solution you seek can be found here

Be Wary Of Joomla Meta Structures

You really want to know the fastest ways to make money at home? Check This Out

In the forth coming weeks I am going to be  concentrating on the different SEO issues you should consider if you are using the Joomla Content Management System. I am an admirer of Joomla if it’s used in the correct manner,  but sometimes there is a fine line between Joomla working effiiciently for your search engine rankings, and not performing. Below is an example of the way Joomla can sometimes incorrectly structure your meta tags.

<meta http-equiv=”content-type” content=”text/html; charset=utf-8″ />
<meta name=”keywords” content=”Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword ” />
<meta name=”title” content=”title” />
<meta name=”author” content=”author” />
<meta name=”description” content=”description, description, description, description, description, description, description, description, description, description, description” />
<meta name=”generator” content=”Joomla! 1.5 – Open Source Content Management” />
<title> Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword </title>

The example above has few errors within the meta structure. The meta structure simply needs tidying up as Joomla creates unnecessary tags such as ‘<meta name=”title” content=”title” />’ which has the same content in as the title tag but is not read by Google. All that needs to be done here is to reorder the Meta structure so that it is more efficiently laid out for Google.

Below I have detailed what the meta structure should look like

<meta http-equiv=”content-type” content=”text/html; charset=utf-8″ />
<title> Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword </title>
<meta name=”description” content=”description, description, description, description, description, description, description, description, description, description, description” />
<meta name=”keywords” content=”Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword ” />
<meta name=”author” content=”author” />
<meta name=”generator” content=”Joomla! 1.5 – Open Source Content Management” />

This SEO news has been brought to you by Just Search; Experts in internet marketing and PPC

Be Wary Of Joomla Meta Structures

The solution you seek can be found here

Be Wary Of Joomla Meta Structures

You really want to know the fastest ways to make money at home? Check This Out

In the forth coming weeks I am going to be  concentrating on the different SEO issues you should consider if you are using the Joomla Content Management System. I am an admirer of Joomla if it’s used in the correct manner,  but sometimes there is a fine line between Joomla working effiiciently for your search engine rankings, and not performing. Below is an example of the way Joomla can sometimes incorrectly structure your meta tags.

<meta http-equiv=”content-type” content=”text/html; charset=utf-8″ />
<meta name=”keywords” content=”Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword ” />
<meta name=”title” content=”title” />
<meta name=”author” content=”author” />
<meta name=”description” content=”description, description, description, description, description, description, description, description, description, description, description” />
<meta name=”generator” content=”Joomla! 1.5 – Open Source Content Management” />
<title> Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword </title>

The example above has few errors within the meta structure. The meta structure simply needs tidying up as Joomla creates unnecessary tags such as ‘<meta name=”title” content=”title” />’ which has the same content in as the title tag but is not read by Google. All that needs to be done here is to reorder the Meta structure so that it is more efficiently laid out for Google.

Below I have detailed what the meta structure should look like

<meta http-equiv=”content-type” content=”text/html; charset=utf-8″ />
<title> Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword </title>
<meta name=”description” content=”description, description, description, description, description, description, description, description, description, description, description” />
<meta name=”keywords” content=”Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword, Keyword ” />
<meta name=”author” content=”author” />
<meta name=”generator” content=”Joomla! 1.5 – Open Source Content Management” />

This SEO news has been brought to you by Just Search; Experts in internet marketing and PPC

Be Wary Of Joomla Meta Structures

The solution you seek can be found here